Hear From These Top
Industry Experts:
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Kevin Ferrick
EOLCS and DEF Certification,
American Petroleum Institute |
Kevin Ferrick currently manages API’s Engine Oil Licensing and Certification System, a voluntary licensing program designed to define, certify, and monitor engine oil performance. The Program’s marks, the Service Symbol “donut” and Certification Mark “starburst,” help consumers identify quality engine oils for their gasoline and diesel-powered vehicles. Mr. Ferrick also manages API’s newest certification program, the Diesel Exhaust Fluid Certification Program.
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Jim Spooner
VP and General Manager,
Colonial Chemical Corp. |
 Jim Spooner is the Vice President and General Manager of Colonial Chemical. Colonial has been supplying urea solutions for NOX abatement for more than 10 years. Jim has been actively working in the field of urea chemistry for 5 years. He is a member of the SAE After-treatment Standards Committee, the Auto-Alliance SCR stakeholders group and the Heavy Duty SCR stakeholders group; and has made numerous presentations on DEF chemistry at NATSO, SAE and other industry meetings. Jim has 30 years of experience in the Chemical Industry and a substantial involvement with the Automotive Industry.
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David Siler
Marketing Director, Components,
Detroit Diesel (Daimler Trucks
North America) |
 David Siler is Marketing Director for Detroit Diesel Corporation, a wholly owned subsidiary of Daimler Trucks, North America’s largest manufacturer of commercial vehicles. Headquartered in Redford, Michigan, Detroit Diesel engines and drivetrain components are available in Freightliner, Western Star, Custom Chassis, and Thomas Built Buses as well as other original equipment manufacturers in the coach, vocational, and emergency vehicle markets. An industry veteran of over 20 years, David has held positions in Sales, Marketing, and Customer Support. Prior to joining Daimler in 1994, David held positions with Navistar.
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Holly Duarte
Corporate & Americas Communications,
Cummins Filtration |
 Holly Duarte is the Marketing Communications Leader for Cummins Filtration, a wholly owned business unit of Cummins Inc and the world's leading designer and manufacturer of filtration and chemical technology products for all engine-powered equipment. Holly has worked in the Automotive Industry for over 7 years with her most recent assignment was as the Marketing Functional Leader for the launch of Diesel Exhaust Fluid for 2010 SCR-equipped on-highway engines.
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Diesel Exhaust Fluid (DEF) is here.
As most 2010 model heavy-duty trucks and some light-duty vehicles roll off the assembly line with Selective Catalytic Reduction (SCR) technology, many fleet managers and truckstop operators are scrambling for answers.
Fleets need DEF to: |
Truckstops need DEF to: |
Keep their trucks on the road
or risk having them slowed to
a halt by on-board diagnostic systems. |
Supply the fluid for their customers or risk losing their business to competitors.
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As fleets and truckstops incorporate this new fluid into their daily operations, many questions remain unanswered. In just 90 minutes, you'll discover vital answers to questions such as:
- For fleets, what's the payback for investing in SCR technology?
- How will DEF be priced in the near term?
- What is the likely demand for DEF? What factors should I consider when choosing a DEF supplier?
- For truckstops and bulk plant operators, why can't I buy solid urea and blend my own DEF?
- Should I invest in DEF dispensing infrastructure? Totes? Or just carry the 2.5-gallon jugs?
- What issues arise regarding temperature - hot environments,
cold environments?
- How likely is it that this technology will be outdated in 5 to 10 years?
- And much more!
While the initial roll-out of DEF may be time-consuming and costly, it will be very beneficial in the long run. Successful integration of DEF into your business profile will reap these rewards:
Fleets: |
Truckstops: |
Decrease costs with mileage-saving fuel efficiency. |
Boost bottom-line sales with a new product line offering. |
During this timely webinar, our panel of industry experts will provide you with the tools to seamlessly incorporate DEF into your daily operations. If you don't walk away with all the information you need to make your transition to DEF smooth and profitable, we'll refund your entire registration fee - guaranteed!
Your FREE Bonus for participating ($149 Value!):
Successful Urea/DEF Handling, Storing and Dispensing White Paper
In this informative 13-page report, you'll learn all about the complicated DEF handling requirements, how DEF is making its way to market, and future demand predictions as more and more trucks require this fluid.
One registration fee lets your entire staff listen in!
Save money – no traveling required.
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